So your website is finished and up on the internet! Congratulations! Things are running smoothly and the number of visitors are climbing. Yes, things are moving along nicely. Time to sit back and watch it go, right? That answer should be a big no!
In short order you should be thinking about sustaining your immediate successes and planning on growth. Updating your content and graphics needs to be part of your program of maintaining a healthy and long lasting presence on the internet. There is a saying on the web that, "Content is King." Your repeating visitors and customers will loose interest if they continue to see the same content and graphics every time they visit your site. Beyond that, as your business grows your product line will grow as well. Your website needs to keep pace with all those changes as they occur. Simply stated, you will need ongoing web site maintenance to make sure that you are getting the highest return on your investment.
Who performs the regular updates is not all that important, as long as you have a plan AND keep up with it. Using a Content Management System allows untrained individuals to quickly and easily change out images and update content. More robust changes like accomodating a larger product inventory will require more skill. Another thing often overlooked is time availability. Not many can juggle their long list of responsibilities well when they have to add on more tasking.
Website maintenance doesn't have to be a major task or cost you a fortune. You simply need someone you can trust to do the job so you don't have to be concerned or distracted. Changing your graphics; updating the content; executing daily or weekly backups, as needed. Even executing a plan to improve or upgrade some technology. BV Web Designs offers Maintenance packages starting as low as 2 hours a month at very affordable rates. We have plans to suit every business type and need. BV Web Designs is a professional website services company that you can trust. Ask about our Maintenance Plans for your website today!